Wholesome Wave

Brand Refinement, Brand Management, Art Direction, Content Creation, Print Design, Digital Design

Wholesome Wave Georgia (WWG) believes that all Georgians should have access to fresh, healthy and locally grown food.

With simplicity and inclusiveness in mind, we organized the brand and all its assets to be cohesive for all of the communities WWG serves, and created imagery and graphic libraries that convey vibrancy and freshness.

Strawberries
Collard Greens
Peaches
Man shopping for squash at market
Family buying food from vendor
Woman signing up for Snap coins
Icons of fruits and vegetables

We worked together to make sure all elements could be used across all of their programs and the deliverables they use for each one.

Wholewave 2016 Annual Report Cover
Page from 2016 Wholesome Wave Annual Report
Georgia Fresh For Less Flyer
Georgia Fresh For Less billboard

As they continue to evolve, WWG has worked with us to manage their brand style, blending elements of their past with elements of their present design language.

Grow the Good Pamphlet side 1
Grow the Good pamphlet side 2
Wholesome Wave instagram post 1
Wholesome Wave instagram post 2
Wholesome Wave instagram post 3
Georgia SNAP flyer
Georgia Fresh for Less flyer
Wholesome Wave Georgia Calendar cover
Wholesome Wave Georgia Calendar February
Georgia Fresh for Less infographic

Wholesome Wave Georgia encourages us to rethink the cost, accessibility and affordability of fresh food in Georgia. Their vision for a healthier Georgia is the kind of vision Kind Ave enjoys creating for.

Other examples of kindness

Let’s cross paths.

We see your vision. Let’s meet at the intersection of Design and Community to discuss how we can bring your vision to life.